Earnest Research helps businesses make better decisions through improved understanding of their competitors, customers, and industries. We work with leading brands across the consumer landscape, from Fortune 50 retailers and high-growth e-commerce companies to restaurants and grocers.
Every day, we ingest and analyze millions of purchases from de-identified U.S. consumers to deliver ground truth on the consumer economy.
Purchase behavior from a longitudinal panel eliminates response bias seen in surveys. You see what consumers do, not what consumers say they do.
Transaction data moves at the speed of the consumer economy, so you can capture insights based on data from last week, not last quarter.
Work with analysts who not only understand the data, but your industry, and how company news may impact data interpretation.
Your business needs are unique. We’re here to support you.
A customizable dashboard that lets you explore questions and discover new insights.
Have insights surfaced to you immediately with custom reporting, saving you time and resources.
For those who require unlimited flexibility to create custom analyses.
Chewy has been winning market share from competitors over time.
DoorDash has the highest customer retention among delivery aggregators.
The % of Lyft customers also using Uber has been decreasing over the last 3 years.
51% of Rent the Runway Customers also shop at Old Navy, while only 18% shop at Lululemon.